Your audience isn’t discovering brands the way they used to. They’re no longer just typing keywords into Google and browsing links.
Instead, they are:
AI Overviews
Seeing direct answers inside AI Overviews
ChatGPT & Gemini
Asking ChatGPT and Gemini for recommendations
Perplexity AI
Using Perplexity AI to research, compare, and validate decisions
People are having conversations with AI instead of searching with keywords. This fundamentally changes how visibility works. Your brand is no longer competing for rankings. You are competing to be included, recommended, and trusted inside AI-generated answers. MentionPilot shows you exactly how your brand appears across these AI platforms — and what you can do to improve your visibility.
What You’ll Find in These Docs
Documentation Overview
These docs are designed to help you go from zero understanding of AI visibility → to actionable growth strategy.Each section builds on the previous one, so you can move from setup to insights to execution without confusion.
Get Started
Learn the Fundamentals
We begin by helping you understand the fundamentals.
- What AI visibility actually means
- How it differs from traditional SEO
- What we track and why it matters
- How to get your first meaningful insights within your first week
Quickstart Guide
You’ll also go through a step-by-step quickstart guide that walks you through:
- Creating your first project
- Adding prompts that reflect real user behavior
- Identifying relevant competitors
- Understanding your initial data
Set Up Your Tracking System
Build Your Tracking Foundation
Once you understand the basics, the next step is building your tracking foundation.
- Create high-quality prompts based on real conversations
- Structure your prompts using topics and categories
- Choose the right competitors (direct, indirect, and emerging AI-native players)
- Build a system that generates meaningful and consistent data
Interpret Your Results
Understand Your Data
After your prompts start running, you’ll begin to see data across platforms.
- Understand visibility trends over time
- Analyze your position in AI-generated responses
- Evaluate sentiment and how AI describes your brand
- Break down performance across different AI platforms
- Read prompt-level insights and identify patterns
Take Action
Turn Insights Into Growth
Data without action has no value.
- Identify content gaps where competitors are winning
- Discover which sources influence AI responses in your category
- Find opportunities to increase brand mentions
- Improve your authority and presence across AI platforms
- Build strategies tailored to each AI ecosystem
Additional Resources
Explore More
For quick access and deeper understanding, you’ll also find:
- Metric definitions
- Platform walkthroughs
- Best practices and examples
- Short guides for specific features
What MentionPilot Tracks
Core Metrics
MentionPilot tracks how your brand appears when users ask AI platforms questions related to your industry.
Visibility
Visibility measures how often your brand is mentioned across AI-generated responses.
Position
Position measures where your brand appears within AI responses when it is mentioned.
Sentiment
Sentiment measures how AI platforms describe your brand when they mention it.
The Shift You Need to Understand
Old World
Rankings
Keywords
Clicks
Keywords
Clicks
New World
Mentions
Recommendations
AI-generated answers
Recommendations
AI-generated answers
What to Do Next
Start with Quick Start Guide
Start with the Quick Start Guide.
- Understand your current AI visibility
- Identify gaps
- Spot competitor advantages
- Discover actionable opportunities
Final Thought
The Future of Search
Most companies are still optimizing for yesterday’s search.The next wave of growth belongs to those who understand how AI decides what to recommend.MentionPilot gives you that visibility.